What to do if no one wants to buy your property?
Keep calm and analyze. Because if you eliminate the reasons, you will also find a buyer. For sure!
There are reasons for most things that happen in life
In this article, we look at a situation that many real estate sellers are familiar with. They have advertised their property and initially interested parties come forward, but suddenly demand is cut off.
If you find yourself in the same situation, it is very likely that mistakes have been made in the past. However, it's pointless lamenting about this, as it won't get you anywhere. Let's take a look at what you can still save now.
If you analyze the situation soberly, there may be the following reasons why no more interested parties are coming forward for your property:
There is actually no one who wants to buy a property in your region at the moment.
The price of your property is clearly too high.
You are using the wrong or not enough channels and networks to get prospective buyers interested in your property.
The quality of your real estate marketing is not sufficient.
Reason no. 1: No interested party in the region
This reason could theoretically be true, but it is rather unlikely. Unless your property is located 5 meters from a freeway or right next to a nuclear power plant, there will always be interested parties. We are therefore excluding this case, because if this were really the case, there would be nothing you could do anyway. Unless it's because of the price. But we will deal with this case in the next section.
Reason no. 2: Far too high a price
This is one of the most common reasons why no interested parties come forward. Even if you are firmly convinced that your property is worth X, the rules of the market still apply. These say:
The value of an asset is the price that the buyer is prepared to pay
and which the seller accepts as the purchase price.
We see time and again that property sellers believe that the 100,000 euro swimming pool in the basement increases the value of the property by exactly this amount. The fact that a potential buyer may not want a pool at all and will therefore be faced with the cost of disposing of the pool is all too often ignored.
Instead, ask yourself how you came to the conclusion that your property should have X value. Is it perhaps the price you paid for the property yourself at the time? Or is X the amount you need for the subsequent financing of your new property? Or do your neighbors think that your property is worth X?
All these reasons have nothing to do with a serious valuation and if you are in this situation, you will realize painfully that the market makes no exception for you. It's even worse! With your high asking price, you have scared off the initial prospective buyers. If you want them back, your only option is to drastically reduce the price. Or maybe they won't come back at all because they don't trust you. Now you have to hope for the new buyers who come to the market every week. But there are far fewer of them than those who are already on the market and have scared you off.
If the price is the reason for low demand, you urgently need help from a professional real estate agent who can set the right price for you and attract new potential buyers (see also the next reason).
Reason no. 3: Wrong marketing channels - no networks
Many real estate sellers think that a few advertisements are all it takes and the property is sold in no time at all. Unfortunately, the reality is different! Your property usually attracts the most attention at the very beginning. If you are unable to sell your property during this initial euphoria, you will have to rely on new potential buyers becoming aware of your property. This can sometimes take a long time if you don't use the right marketing channels or only use a few.
A good real estate agent has access to a wide variety of sources from which prospective buyers can be acquired. He is often a member of an extensive network and is in contact with other estate agents, who in turn have interested parties or can use other channels to which private individuals do not have access. If your marketing activities are limited to placing advertisements in newspapers and online portals from time to time, then it could be worthwhile for you to enlist the support of a real estate agent.
Reason No. 4: Insufficient quality of real estate marketing
It may also be the case that the marketing for your property is not sufficient. Perhaps you are not presenting your property attractively enough. Ask yourself whether someone who sees your ad will actually want to look at your property.
Real estate marketing is not easy and this too belongs in the hands of an experienced real estate agent.
Summary
If your property no longer has sufficient demand, then mistakes have usually been made in the past that have led you into a difficult situation. If you also have to sell your property by a certain deadline, it is high time to turn to a real estate expert who can salvage what can still be salvaged. Otherwise, you run the risk of being stuck with your property or having to sell it for far less than its fair value. In any case, seek advice from a real estate agent; as a rule, this advice costs nothing and you can get a better picture.