What does the future hold for city centers? This question is explored by several experts in the "cima.monitor Germany City Center Study 2022". One of the findings is that a significant proportion of people will no longer return to city centers to shop under the current conditions. According to the study, small towns with up to 10,000 inhabitants are particularly affected by this development.
However, the study also shows that the majority of respondents (85%) would like city centers to continue to offer them numerous shopping opportunities in the future. Among other things, respondents want more greenery in their city center (85.9%) and the opportunity to participate in processes to redesign their city center (85.2%). According to the study, city centres will also become more attractive to visitors if they take care of digitalization. For example, it is important for visitors to be able to find out about events (75.5 percent), shopping services (73.0 percent) and parking options (66.9 percent) in advance.
The study, published by CIMA Beratung + Management together with the German Retail Association, the Association of German Chambers of Industry and Commerce, Haus & Grund Deutschland, HBB Hanseatische Betreuungs- und Beteiligungsgesellschaft mbH, RKW Architektur + GmbH and Lenz und Johlen Rechtsanwälte Partnerschaft mbH, is available free of charge at cimamonitor.de/wp-content/uploads/2022/12/deutschlandstudie_innenstadt_2022.pdf.
Source: cimamonitor.de
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