More than half of the property buyers and prospective buyers surveyed (56%) rate the ability to purchase a property as "moderately" to "easily" achievable. This represents an improvement of 9 percentage points compared to the previous year, when fewer respondents felt that real estate prices were affordable. According to a recent study by the Interhyp Group, the study reveals that more people in Germany consider the real estate market to be more attractive since the interest rate turnaround in 2022. Those who plan to buy a property in the next one to two years are particularly optimistic. This optimism is also strengthened by the increased scope for negotiation on the market, which 54% of respondents perceive. Despite the more positive assessment of the market, the study clearly shows that many prospective buyers are taking a wait-and-see approach and lack a detailed analysis of their own financial possibilities. Only 34 percent of those surveyed have specifically calculated their financial capacity. Jörg Utecht, CEO of the Interhyp Group, emphasizes the importance of thorough preparation and advice, especially when buying unrenovated existing properties: "[...] In order to be able to enter into sales negotiations with confidence, I need to have clarified my finances and consulted with a refurbishment expert to know exactly what needs to be done and how much it will cost. This is the basis for successfully achieving a price reduction afterwards."
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Study: Better affordability of real estate
